Eurobike: Troy Lee Designs, Teva, One Industries & THE
September 5th, 2012
The Troy Lee Designs 2013 bike line is all about the sound use of good colours with a design spectrum to keep all persuasions happy. They have once again produced a line of kick ass kit that you’ll likely go nuts for too. Their Eurobike stand (belonged to the German distro) didn’t have anything that we haven’t already seen before, but just check the giant photos of their bicycle athletes around the top – it looked frickin awesome! Loads of the same stuff we know and love is in their plus some new stuff that we’ll have in for review shortly, so watch this space!
How long has the Moto Short been in the TLD line? This is the MkII which I think has been around at least 4 years and maybe 10 years in total starting from the original… Either way, it’s an indestructible classic, the seasonaires choice and now coming in the best colours ever.
Teva shoes are taking their path into MTB in a new direction and have linked with component manufacturers Crank Brothers on a collaboratory ‘clip-in’ shoe that is quite unlike anything else out there. They are Shimano compatible as well, but all you Mallet fans will like what’s on offer when they finally come out late next year. We had a demo and in depth presentation, but due to certain patents still with wet ink, you’ll have to wait…
One Industries have made the leap from Moto to MTB like many other brands and have done so with what looks like a solid line of product focusing more on the trail side of things for 2013. Using a combination of solid colour ways, good cuts and dialed fabrics, we came away from their booth pretty keen to see how this gear fares out on the trail.
Their MTB specific DH range is still in the proto stage and will be out sometime next year – expect light weight bicycle specific race pants, moto inspired graphics and totally new full face you’ll see the Atherton’s in very soon. For now, they’ve included the lighter items from their MX line to fill the gaps, which has proved popular already on the amateur scene this year.
I like this…
Technical outerwear features in the line up too and they’ve only just got started in MTB. After talking with the team at One USA, they’ve got some neat things coming and I’d have to say their trail gear looks rad!
THE in “new helmet that doesn’t look like a certain other helmet” shocker! THE have made quality affordable full face helmets for so long now it’s no surprise they are so damn popular, but 2013 heralds the release of a new full face…
The styling is very retro with a JT vibe going on that’s hard to fault if your done with modern shapes and funky Scandinavian colours and minimalism.
Moving away from traditional and ‘of the moment’ helmet designs will put THE in good stead to take a slice of the full face market when this bad boy hits the dealers. More when we have it!